Jade Alice | Heartbreak Club music video

"For Heartbreak Club, I was inspired by witchy films like The Craft and our own bush-gothic Picnic at Hanging Rock, but also Care Bears, because I love the way they glow and sparkle and look out for each other.” - Meg Duncan 

Jade Alice is enthusiastic about life in general, but as her about her latest track continues to enjoy love from listeners, she's particularly euphoric. 

The Heartbreak Club music video is about daydreamers and deep-feelers, where crushing on people has more to do with the act than the subject. It’s about the hunt, immersing yourself in emotions fully and daring to walk the line between total control and spontaneity. Imagination is a powerful tool, and when paired with softness and openness a person finds themselves equipped with an unspoken connectedness to the world. There’s nothing stronger than a broken woman who has pulled herself together, and so ‘heartbreak’ is a blessing in disguise, the ‘heartbroken’ the strongest of us all. 

We wanted to play with gaze in our clip; make it seem like the girls were obsessed with boys when really they were obsessed with the idea of hunting boys, moreover hunting and power generally, and specifically the Greek Goddess of hunting (among other things) Artemis.

Sharing her own thoughts on the track, Alice explains:

"The video was shot at my old high school, and the kids were all real students that I went to school with! We shot the archery/bush scene at the Kew City Bowmen Archery Club. It was my first time shooting a bow and arrow so I had a lesson with the Archery Club legend Rob! The take we ended up using was one where I hit a bullseye without even knowing. It was dark and we had thick haze effects and lights, so I couldn’t really see where I was shooting, but it ended up hitting the middle of the target!"

An ethereal video to match Alice's airy, captivating voice, Heartbreak Club has crammed a lot into 4.13 minutes, but it pulls it off with ease. A relative newcomer to the music scene, the success of her latest ventures coupled with a clear songwriter prowess, it seems clear that Jade Alice is one to watch.

Ukiyo releases Fantasy EP

Young people get a bad wrap, whether it's for being too lazy, too entitled, and they definitely spend too much money on smashed avo on toast. But then you meet a young person and it's hard to hold that perception for long. Meet Ukiyo, a 21 year old who's bringing his insane amount of talent from Western Australia to the rest of the world. Now a popular name in the music scene following an appearance at the beloved Aussie festival "Groovin' the Moo" and having racked up an impressive set of Spotify streams, which are currently in excessive of 9.5 million. Ukiyo looks established, but the good news is really he's only just getting started.

Ukiyo explains his love of the electronic side of music production by saying, "instrumentals have a special place in my heart, definitely stemming from my love of soundtracks". His love of perfecting the background is obvious, with latest single Clicky offering up ethereal vocals layered over Flume-vibes and a confident hand. This is an artist who clearly knows what he wants.

"This EP and the Ukiyo project in general are both all about escapism. It's why I started making music in the first place at all," Ukiyo explains. "I'll never stop being amazed by the ability soundtracks have to take listeners to another world and it's my goal to create music that does that. My EP is called Fantasy because that's exactly what it is to me, when I close my eyes this is the music I hear."

Ukiyo is an artist to put on when you need a break, a calming backdrop or, if you're into it, an instrumental for an artsy Instagram video. The beauty of music like this is it's open for anyone; Ukiyo doesn't expect you to do anything but sit back and listen.

Stream single Clicky here.